A Galwaywoman is a social media pioneer in the UK after her live streaming posts have made her the largest content provider on the Periscope app.
Rebecca Casserly from Oranmore, Co. Galway has quickly made a name for herself as a leading broadcaster via live-streaming mobile app - Periscope with almost 9,000 followers and nearly four million ‘hearts’ on her profile (as at the beginning of October making her the top content broadcaster in London, where she is currently based.
Rebecca who is an Audit Manager at a global financial services firm, relocated from Galway to London in February of this year. Many may know Rebecca through her fashion and beauty blog - BecBoop.com where she has been writing since February 2013 and for which she most recently won the Online Marketing in Galway, 2015 award for Best Blog.
In April of this year Rebecca joined Periscope, shortly after it’s launch, under the username @BoopFashionista where she is known as ‘Boop’. Her followers, known as the Boop-Troop join her broadcasts every day on her adventures in London.
Periscope is a live-streaming, mobile app owned by Twitter and is tipped to be a game-changer when it comes to social media. Broadcasters stream live to viewers watching on their mobiles or on the web, who can interact instantly. The broadcast stays live on Periscope for 24 hours where viewers can watch on replay. After four months there were already 10million users on the app.
“Periscope has allowed me to really engage with my viewers which is something I don’t feel Facebook or Twitter permit. My viewers genuinely know me and it has opened up my blog Bec Boop; to a whole new, global audience.”
Rebecca is a life Periscoper in that she broadcasts around her daily life, her job and her blog which brings her to some of the most exciting events in London. Rebecca’s most popular broadcast is her daily coffee scope which she does on her commute to work and sees up to 1,000 viewers tune into the short, live broadcast.
Rebecca also undertakes daily broadcasts around London showing her viewers the London landmarks and taking them along with her to events in the city. She has also broadcast while in India earlier this year along with Disneyland Paris and with Amsterdam being the next destination on her list.
But she ahsn’t forgotten home — Rebecca has enjoyed showing her viewers around Galway as she regularly returns to the city. One of her Periscope highlights this year was the Galway Races where she broadcast the preparation for each day showing her outfit and the all important hat. She also broadcast live from the races along with the night-time celebrations at the Radisson Blu Galway. Her viewers have enjoyed seeing Galway’s vibrant streets along with the more popular tourist spots here via her Periscope channel.
Because of her success at brining events to a massive audience, Rebecca was invited to London Fashion Week last month to live-stream the SS16 shows and presentations on her Periscope channel, all of which was good news for Loughrea milliner Suzie Mahony whose London debut became a hit on Rebecca’s Periscope channel.
Aside from daily London broadcasts Rebecca has ‘periscoped’ some of the top celebratory events in London this year, red carpet arrivals for movie premieres and much more.
Recently Rebecca spoke about Periscope at a number of conferences in Ireland to bloggers and online businesses, including the Online Marketing in Galway September Seminar.
“There are not many active Periscopers in Ireland so it would be great to see more people begin ‘scoping’ here as our country is so beautiful the world will want to see it,” she says.
Blog: BecBoop.com Twitter/Periscope: @BoopFashionista