Bus it, Bike it, Walk it - Give the car a break is a new initiative from the Galway Chamber Traffic and Transportation Forum which aims to reduce the dependency on cars for transporting children to school.
The initiative, launched this week, will include a media awareness and poster campaign aimed at encouraging schoolchildren and their parents to choOse alternative modes of transport now that the schools are back.
Local media and school authorities are being asked to help create awareness among schoolgoing children and their parents, particularly first years who will carry the change of attitude through for the next five years.
“Galway Chamber Traffic and Transportation Forum would like to see schoolgoing children, teenagers and their parents consider alternative means of transport such as the bus, cycling or walking where possible,” said Dr Chris Coughlan, the Chairman of Galway Chamber Traffic and Transportation Forum.
“In addition to reducing traffic congestion at peak commuting times, this will also reduce our carbon footprints and have added health benefits for our young people. Transporting children to school by car has a significant impact on the flow of traffic in the city and most commuters are aware of the shorter journey times to work in the summer months when the schools are on holidays.”
This initiative will be followed by a similar initiative from the Industrial Committee of the Forum which will encourage workers to ‘Bus it, Bike it, Walk it – Give the Car a Break’.