New 5 is the symbol of the DS brand

The new DS 5 (from the Citroen family ) is defined by its avant-garde styling. The DS people tell us that it combines dynamic performance, refinement and attention to detail with a range of advanced technologies. It embodies all the attributes of present and future DS vehicles.

This DS flagship model introduces the brand’s stand-alone identity, gains an impressive new front end and numerous other revisions that make it a true DS.

Additional features include a sculpted, vertical grille with the DS monogram in the centre, the Xenon Full LED headlights, a new touch-drive interface and a new range of high-performance engines, while the new DS 5 maintains all the qualities for which it is already renowned - exterior lines that defy convention, an exceptional interior and exterior design with refinement in every detail, and the model’s characteristic 'cockpit' driving position.

From Europe to China, DS 5 has made an impression on the motoring public. The DS 5 is setting its sights even higher with a new front end, styling that remains avant-garde, attention to detail throughout, driving behaviour worthy of a DS and advanced technology in both design and function.

The new DS 5 will be unveiled at this year’s Geneva Motor Show early next month, with this new model set to arrive in Irish showrooms in July 2015.

Yves Bonnefont, CEO of the DS brand, said recently: "The new DS 5 is more than just a new car. It is the car introducing our brand identity. Sixty years on from the original DS, the new DS 5 carries all the genes of DS. Above all, it is a clear statement of our ambition: to revive the tradition of French premium vehicles."


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