Free seminar on digital marketing at Ballybane Enterprise Centre

Ballybane Enterprise Centre will host a free seminar, at 7.30pm on Thursday April 3, on Digital Marketing, with particular emphasis on Facebook for Business.

The seminar will provide a broad outline of the concept of Digital Marketing , debunking the jargon, with a particular emphasis on how businesses can positively impact their performance by engaging with customers through social networking.

This evening session will be a precursor to a full day workshop on Saturday April 12. The full day programme will provide a more in-depth and comprehensive knowledge of Facebook for Business, identifying the the opportunities and resources which can be deployed.

The evening seminar and workshop will be delivered by Pete Kelly of 15 Eleven Communications and Gary Mullin of Ion Connect. Gary and Pete have developed a series of workshops to illustrate, particularly to small business, how the medium of social media can best be employed in a cost effective fashion.

Pete Kelly is founder of 15 Eleven Communications with over 30 years’ experience in a variety of management, training and advisory roles, predominantly with multi-national companies. He is a member of the Irish Institute of Training and Development.

Gary is the Co-Founder and Creative Director of ION Connect. He has completed a Masters in Strategic Marketing at J.E Cairnes School of Business and Economics NUIG and is an expert in all aspects of social media.

"There is an almost 'mind-boggling' set of options open to individuals and companies today when it comes to using social media to promote their business. "One size does not fit all - what the small, business needs are scalable affordable options"

“Gary and I have crafted a series of workshops that we feel will cut through much of the complexity and allow the user to identify a set of tools that best suits their particular needs," says Pete Kelly.

The seminar will commence at 7.30pm and finish at 9pm. Attendance is free but registration is essential. Please contact Michael or Noirin on 091 386 004 to register your place.


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