2019 will see the launch of four new Toyota self-charging hybrid models, including new generation versions of the RAV4, the Auris, and the return of one of the world’s best-selling saloon cars, the Camry hybrid, after a 14-year absence.
The fourth new hybrid model arriving on Irish shores is shrouded in secrecy, but Toyota says it will be announced on September 3. It adds that prices and grade level information for all models will be available from Toyota dealers here in Ireland from October 18. It will also take orders with deposits at that stage to guarantee early delivery in 2019.
However, Toyota warns of supply restrictions for the first quarter of 2019, saying it is encouraging customers not to delay in talking to their dealers after mid-October so as not to be at the end of their delivery queue.
In line with its decision to cease production of diesel cars this year, Toyota’s range of hybrid and petrol models will be based on the new Toyota design architecture - TNGA. Toyota claims the new models will carry a more modern and highly stylised aesthetic, currently reflected in the design of the popular C-HR.
Toyota says the TNGA places enthusiast-oriented ‘fun to drive’ characteristics and alluring styling on an equal footing with superlative build quality, even better fuel economy and environmental benefits, all of which makes the innovative fourth generation hybrid models a game changer.
The first week in January 2019 is when Toyota says we will see the arrival of the fourth generation 2.5 litre hybrid RAV4. It adds that it has a 10mm wider and 30mm longer wheelbase than its predecessor, and promises a more spacious and comfortable cabin combined with an increased luggage space of up to 580L.
The Japanese carmaker boasts of a stunning rugged exterior styling with an optional bi-tone colour scheme to complements its modern luxurious interior, which is complete with an updated infotainment system in the guise of an updated version of Toyota Touch 2 with 3D sat-nav mapping, voice recognition and phone connectivity.
Shortly after the RAV4 hybrid arrival - in the third week in January - Toyota says the Auris will be available in both a new 1.8 litre hybrid and a new 2.0 litre hybrid option. It adds that the fourth generation 1.8 litre powertrain system fulfils all the requirements customers have come to expect from a Toyota – low cost of ownership, self-charging, outstanding fuel economy and low CO2 emissions, as well as up to 50 per cent all-electric driving on the everyday commute.
It also boasts that it shows improved ride comfort, stability, handling and driving enjoyment inherent in the newly adopted TNGA platform, according to the company.
It tells us that the new third generation Auris has a lower stance and more appealing proportions. With a sleek er design than the previous model, the 2019 Auris has a 40mm longer wheelbase, while its height has been reduced by 25mm.
Toyota also says the touring sport has a considerably longer wheelbase than the outgoing model by 100mm, making it an attractive family car.
Despite the Camry hybrid not arriving in Ireland until the first week of April 2019, pricing will also be released on October 18. Toyota says more than 550 Irish drivers have already expressed an interest in the Camry hybrid, and its challenge will be to match demand with the planned 300 to 400 supply in 2019.
The new eighth generation Camry comes with a newly developed 2.5 litre hybrid engine, a power output of 218hp, claimed best in class fuel economy, and again an expected best in class CO2 output, all of which is sure to make it a popular choice for business executives, the company says.
Toyota says those interested in becoming one of the first to test drive the fourth generation hybrids can visit Toyota.ie to register their interest. Given supply restrictions in January 2019, those interested in securing early delivery are being encouraged by Toyota to register their interest with their Toyota dealer. Priority will be given to existing customers and early hand raisers who place an order, Toyota says.
Commenting on the new 2019 line-up, Steve Tormey, CEO of Toyota Ireland, says 2019 represents a new era for Toyota in Ireland with the launch of this new set of hybrid heroes — the new RAV4, the Auris and the much-anticipated return of the Camry in a 2.5 hybrid engine.
"With a significantly more attractive, dynamic and modern design aesthetic, we believe the new models will quickly catch the eye of drivers who previously might not have considered a Toyota, while our legion of devoted Toyota customers will be eager to get on board with our all-new range,” he says.
“In March 2018, Toyota announced plans to cease production of diesel passenger cars in line with our ‘Built for a Better World’ brand promise and in doing so solidified our leadership and commitment to making cars that are better for the environment and consumer health through improved air quality. With hybrid now representing 52 per cent of our total car sales, we expect the new models will drive a strong upward shift to these numbers next year, as more and more drivers naturally migrate away from diesel.”