Opel Adam to be launched at Paris Motor Show

Opel’s new baby, the Adam, is set to make its global debut in the fashion capital of the world, at the Mondial de l’Automobile (aka the Paris Motor Show ) late in September.

The Paris Motor Show is one of the world’s most popular motor shows and the perfect setting for the fashionable newcomer. Opel tells us that their stand will be treated to a unique display with the Adam’s virtually unlimited potential for customisation.

Interactive stations will also be on the stand allowing visitors to create their very own Adam. Based around the three trim levels - ‘Jam’ (fashionable/ colourful ), ‘Glam’ (elegant/ sophisticated ) and ‘Slam’ (racy/ sporty ) - the company says that visitors can explore the virtually endless customisation possibilities at the touch of a button.

Opel Ireland say that the Adam, which arrives in the Ireland early in 2013, not only breaks new ground in design it also leads its class in terms of technology, offering features normally only found in higher-end cars. It quotes as a prime example Adam’s top-of-the-range infotainment system ‘My Media’ which integrates the owner’s smartphone, with the car making internet-based applications available from the facia-mounted touch screen. The company claims that it is unique in its segment, and the system supports both android and Apple iOS units.

Measuring almost 3.7 meters in length, Opel says that its new, chic, and agile car is perfect for urban environments. Unlike other rivals, Adam’s look is a retro-based design with a modern and bold styling. Its striking and unique visual of ‘floating’ roof which is visually disconnected from the body allows a perfect execution of a two tone colour combination.

Inside the cabin, Opel say that the Adam offers seating for four people who will benefit from a premium-inspired atmosphere and a high degree of roominess unusual for a small car.

The Opel Adam will initially be offered with three efficient petrol engines (a 1.2 litre 70 bhp, a 1.4 litre 87 bhp, and a 1.4 litre 100 bhp version ). And all powertrains are available with an ecoFLEX technology pack including fuel-saving Start/Stop technology.

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