Ford Ireland renewed its existing partnership with Irish football for 2018 and in doing so, handed over a fleet of new 181 Ford models to the Football Association of Ireland to assist in the delivery of grassroots football and ultimately the future of Irish football.
Ford has been a long-standing vehicle partner of the FAI (since 2006 ) and each year supplies over 30 vehicles to the association, including Ford Focus and Mondeo models.
The partnership ensures that FAI development officers and other personnel can deliver a detailed programme of grassroots initiatives throughout Ireland.
Speaking at today’s announcement, Ciarán McMahon, managing director and chairman of Ford Ireland commented; “As official vehicle partner to the FAI, we’re very proud of our long-standing link with Irish football. Football is ingrained in the Ford brand in Ireland and we are delighted to help foster the game from the roots up through the provision of a fleet of the latest Ford vehicles to key team members within the association.”
The dual-branded (Ford and FAI ) vehicles can be seen around Ireland as the association’s development officers and other representatives work on promoting the game countrywide.