hamrock Lodge Hotel - ‘Where Tradition Meets Modern Comfort’

Renowned hotel unveils new branding prior to milestone anniversary

Shamrock Lodge Hotel, a cherished gem in the heart of Athlone, has been providing memorable experiences steeped in Irish tradition and charm for over two centuries.

Throughout the years, Shamrock Lodge Hotel has played host to a multitude of unforgettable events and distinguished guests, from christenings and weddings to royal visits and presidential stays, the hotel’s rich history interwoven with the fabric of Athlone, making it a cherished local landmark that embraces the town’s vibrant heritage.

At the heart of the Shamrock Lodge Hotel lies a deep commitment to genuine Irish hospitality, the hotel team perennially striving to create an atmosphere where guests feel welcomed, valued, and cared for.

The Shamrock Lodge Hotel takes immense pride in attention to detail, providing exceptional service, delicious culinary experiences and comfortable accommodations to ensure your stay is nothing short of extraordinary.

To this end, the Shamrock Lodge Hotel has grown and adapted to changes over the years and continuous investment in the property has seen immense renovations to many areas of the hotel.

As a result, it was felt that the branding no longer represented the direction in which the hotel aspires to progress.

An exciting project managed by the hotel’s Sales and Marketing Manager, Mary Glynn, has witnessed the transformation of the hotel’s branding and brand message. Darren Doyle, Studio93, along with his colleague, Clare Fitzgerald, worked diligently and tirelessly with the hotel team for months to create new branding guidelines and a stunning new logo which now fully represents the exciting future which lies ahead for the Shamrock Lodge Hotel.

“This project could not have been completed without the help of Darren, Clare and a huge amount of local suppliers, our staff and those who have supported us for many years. We wish to thank you all so much for the support over the last 30 years and for the coming years, we look forward to it,” Paddy McCaul, hotel proprietor, said.

The new branding was officially launched during an event hosted in the Shamrock Lodge Hotel on Thursday, March 7, during which Paddy and Alan thanked all those involved with the rebranding project.

“As a family, we are extremely proud of the new branding and we all look forward to the future,” Alan McCaul, hotel general manager, commented.

April will mark a milestone occasion at the Shamrock Lodge Hotel, it being 30 years since the McCaul family took the helm at this renowned establishment.

“We want to thank the staff that have worked with us over the years and continue to do so. We are very lucky to such dedicated and professional staff. We believe that the genuine warmth, attentive service and a welcoming atmosphere provided by the staff of Shamrock Lodge Hotel make all the difference in your stay.

“We invite you to come and experience the true essence of Irish hospitality with us and see the changes that we have made. We look forward to welcoming you all,” Alan concluded.

 

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