Widespread promotion of property technology enhances real estate sales

CORMAC SHEEHY, MD, RE/MAX PROFESSIONAL PARTNERS

Real estate is an industry that has always kept professionals ‘on its toes’, but the current global pandemic is changing the way this sector operates forever.

As we exit the current lockdown and look forward to an economic recovery, the real estate industry will be forever changed by the widespread adoption of property technology (PropTech ) solutions and other trends.

Virtual Tours

Virtual tours of homes are the latest and the most credible way to promote residential properties for sale. Virtual tours allow potential buyers to check out every room and corner with a few mouse clicks. Compared to photos and videos, this technology offers a more accurate and immersive experience.

Virtual Tours Provide More Detail

Not every buyer will live in the city or the vicinity of a property. Buyers who are relocating often find that the photos and descriptions of a property don’t do it justice.

The beauty of an online virtual tour of a property is that you not only capture the inside of a property but the view from the balcony, porch and windows.

Buyers want accurate descriptions and photos, but with online property tours, they get the best of everything. No matter whether they are moving from another country or a few streets away, the virtual tour attracts attention.

Professional Photography

When it comes to selling your home, first impressions count. For most home hunters the majority of research starts online, and your photographs need to be up to scratch so you can reel them in on first glance.

Think about it - when looking for a new home, the first thing most people do is look at the photos. Whether it is online or in the local paper, people want to visualise the property not read about it. If they like what they see, then they will move onto the text.

If photographs entice potential buyers in, it’s important to have the right photos displayed. Generally, your agent will have photographers either in-house or outsourced that they work with on a daily basis.

Draw on people’s emotions with excellent photography. It is guaranteed to be worth it. They say a picture speaks a thousand words, and it can also speak thousands of euros if you do it right.

For the month of August we are offering FREE Virtual Tours and Professional Photos to vendors that advertise their property for sale.

This is a fantastic opportunity to achieve the best price possible for your home. Get in touch with our office to avail of this deal.

For further information please give RE/MAX Professional Partners a call on 09064 17024.

 

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