Mayo woman launches new Irish marketing business venture

An exciting addition to the marketing world has come into being with the launch of new marketing business called B*Different. Founded by Mayo business woman, Eimear McCormack, B*Different promises to deliver a quirky and original one stop shop for all big and little brands’ marketing needs. From digital marketing across to traditional marketing activity B*Different promises to make each client’s brand stand out from his/her competition by creating and implementing tailored digital marketing plans for each business.

In the current economic climate it is vital to stand out from competitors with creativity a significant factor in being one step in front of the rest. The team at B*Different appreciate that start ups are part of the future for Ireland’s growth in the business world, with this in mind they have designed a special package specifically for Irish start-up businesses, ‘B*Beta’. Ms McCormack explained this in more detail saying: “With the explosion of people setting up start-up businesses in Ireland, especially in the tech sector I felt it was an untapped area and one in which B*Different could fill. B*Beta is especially designed to help start-ups from brand creation, digital marketing, traditional marketing to get to the next level in their start-up.”

Welcoming the exciting new business venture, she added: “I established B*Different to add something different to the digital/traditional marketing landscape in Ireland. B*Different’s core mission is to provide top quality marketing services and excellent customer service. B*Different will make a difference to client’s marketing efforts – that’s our guarantee.”

Eimear knows that passion is a fundamental part of any project and promises that her team will become part of clients’ teams and will only do business with the clients they know they can deliver to and provide an excellent service that will enhance and develop their business.

With the introduction of B*Different, there will be five full-time positions to be filled in the next six months within the sales/marketing/development and administration areas. B*Different is based in Dublin city centre.



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