‘Like a bat out of shell’ — egg company to sponsor rocket Hession

Leading egg company Galway Free Range Eggs has this week announced its sponsorship of Paul Hession, the international 100m and 200m sprinter who represented Ireland at the 2008 Olympics in Beijing.

Hession was chosen to be the face of the Galway Free Range Eggs brand as he is an excellent ambassador for health and nutrition. Over the coming months, Galway Free Range Eggs has many exciting marketing activities planned to drive customer awareness of the importance in choosing free range eggs over battery eggs, and to raise awareness of the health benefits of eggs and their versatility.

Hession was born in Athenry and is an international track and field athlete, specialising in 200 metres. He won silver and bronze medals at the World University Games and in 2007 made the leap into the world class by setting four Irish national records in the 100 and 200 metres. He is dubbed the “the fastest man in Ireland” and is a member of Athenry AC.

“We are really excited about our new partnership with Paul,” said Kevin Towey, managing director of Galway Free Range Eggs. “When making a decision as to who would be a great ambassador for our brand, we wanted to partner with someone who embodies health, wellbeing, and success in their field, and of course someone who was well known from Galway! Paul has all of these great qualities and we are really looking forward to working with him. We would also like to wish him the very best of luck at the World Championships in Berlin where he will be competing in August.”

Paul Hession said: “I am really looking forward to working with Kevin and the team at Galway Free Range Eggs. We have lots of exciting plans and it is brand I am delighted to support as it is local and produces wonderful quality eggs.”

Galway Free Range Eggs was established in Cregmore, Claregalway, in 1992, and has grown to become the leading supplier of free range eggs in the west of Ireland. The company currently employs 11 people locally. All Galway Free Range Eggs farmers have participated in Teagasc education and training programmes to ensure they have the management skills to care for their flocks. Hygiene, animal welfare, and food safety are all major priorities.

 

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