Land Rover partners with Irish Red Cross

Land Rover is partnering with the Irish Red Cross for three years, helping to bring safe drinking water to regions of Niger affected by drought and failed harvests.

The partnership has already seen great success with the first Land Rover funded water tower completed in November 2014, benefiting 3,000 people in the village of Tchimattan, plus thousands more from communities in the surrounding Tanout region. A further two towers will be built over the course of the partnership, aiming to reach more than 12,000 beneficiaries in total.

With improved access to safe water, children will stay healthy and can attend school; in the long term benefitting themselves, their families and the entire community. Parents will also stay healthy and be able to work and support their families and their local economy. Separate water points for animals will ensure animal health and a ready supply of water will allow for the irrigation of local crops

Eddie Kavanagh, General Manager, Land Rover Ireland, said: “We at Land Rover are proud of our association with the Irish Red Cross. Last year we committed to support the excellent work it does to bring help and relief to the people of Niger. By working together through Jaguar Land Rover’s new Global Corporate Social Responsibility Programme, this partnership will help to deliver practical, sustainable help to communities and individuals worldwide.”

Land Rover is also the official sponsor of the Irish Red Cross annual fundraising adventure the Sunrise Summit Challenge. Simultaneously taking place at six mountain locations across Ireland on April 12, the Sunrise Summit Challenge will see participants hike up to the mountain summits in time to see the sun rise over Ireland.

The Sunrise Summit raises much needed funds for the charity’s work with vulnerable communities overseas and in Ireland. To take part, register online at: www.redcross.ie/sunrisesummit

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