Lodgy MPV with a nice low Dacia price tag

Galway Advertiser, May 24, 2012.

Expect to see another new car brand go on sale in Ireland within the next year.

Dacia will be marketed here by the parent company Renault. The business model for Dacia in other European left-hand-drive markets is to offer the lowest price model in whatever segments they compete.

And, following the successive launches of the Logan, Sandero and Duster (SUV), Dacia has further extended its range with the introduction of Lodgy, a seven-seater people-carrier. This new MPV targets families who have traditionally bought used cars, but who are interested in stepping up to a new, versatile vehicle at an affordable price.

The Lodgy is exceptionally functional and boasts a particularly roomy cabin which seats up to seven people. Standing at 4.50 metres in length, it is a C-segment MPV for the price of a B-segment MPV.

Lodgy heralds the arrival of a new generation of Dacia vehicles which will continue to feature all the brand’s hallmark strengths. Renault says its exterior lines mirror the quality and robustness of its production, as well as its spacious interior.

Dacia claims the Lodgy’s attractive new interior appointments heightens the impression of quality exuded by the cabin, which is generously proportioned. And that the spacious cabin boasts a practical, user-friendly, modular layout and a boot with a great carrying capacity.

The Lodgy’s claimed running costs are particularly low and the new car will be marketed initially with a choice of three engines: the 1.6 MPI 85, 1.5 dCi 90, and 1.5 dCi 110. The new 1.2 TCe 115, first seen under the bonnet of Renault Mégane and Renault Scénic, will soon be added to the list.

In keeping with its international calling, Lodgy is manufactured at the recently-inaugurated factory in Tangiers, the world’s first zero-carbon, zero-effluent car plant. In France, the Lodgy is available in a choice of four equipment levels, with prices starting from €9,900.



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