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A growing number of ‘flower farmers’ are cultivating their passion for beautiful fresh flowers and growing their own flowers and foliage on Irish soil.

Golf clubs from across the country, including Michael Dolan from Mount Temple golf club, joined an educational workshop at Fáilte Ireland headquarters where they were provided with the latest insights into how to showcase their product to the international market, in a way that generates increased sales, by tapping into the latest consumer demands and behaviours.