Search Results for 'Sales'

‘Direct marketing’ or direct mail as it’s also known, is simply targeting people by post or email ‘directly’ at their home or business. I believe direct marketing is one of the most cost effective methods of promoting your business, which is always valuable, but especially so in times of recession.

As the marketplace becomes increasingly competitive, there is more emphasis on managing sales operations and sales personnel in business than ever before.

The business of selling is experiencing some tough times. Customers are ordering less, cutting their number of suppliers and reducing budgets. Many companies have restructured, resulting in fewer staff with a larger work load.

Focus on retaining your existing customers

The telephone is a powertool in sales, it is one of the most widely used tools for increasing business, it produces excellent and predictable results, yet it is something sales people will always try to avoid.

Welcome to the first of six articles on marketing in a recession. In the last few months the companies I have met with have been divided into two camps regarding the recession. About half of them were cutting back on everything possible in an attempt to ride out the storm. The other half have been re-evaluating their marketing strategy and increasing their spend. Which is right?

Since 2003, Pure Sales, based in Castlebar, has been mentoring and training micro-enterprises and small SMEs with one simple aim — to help local owner-managers grow their business.

Western Motors is offering all its customers membership to a newly introduced loyalty scheme.