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No wardrobe should be without a good pair of jeans. Whether you prefer a skinny, a wide leg, or a boyfriend cut, jeans are a great staple, especially for the summer (if we ever get one). No matter what way you style them, they are the go-to piece, the old reliable, the never-let-you-down piece. My favourite outfit has always been a pair of dark denim skinny jeans, a white T-shirt, and a blazer, accessorised with scarves and lots of jewellery. It is chic and effortless, and most importantly, classic. Jeans are not always driven by trends, it is about fit and comfort in whatever style works for you. I have talked about denim before, but this time, it is about creating great outfits for the sun, or the rain.

Pepe Jeans looked to the hipster hang-outs of East London for its autumn/winter 2012 womenswear collection.

No winter wardrobe is complete without a stylish winter coat. Here are some style tips to help you find the best winter coat for your shape.

There are very few things in life worse than jean shopping. We here at Born have heard it described as ‘hell on earth’, a ‘torturous experience’ and ‘my worst nightmare’. Let us just say: we hear you.

“Help, I’ve nothing to wear,” is an all too common wail from women. Despite having wardrobes full to bursting point with outfits for all occasions many of us still find it near impossible to make a choice.

Is your waistline showing signs of over-indulgence during the festive season? Did too much plum pudding and chocolates pass your lips? If so, you may be seeking ways of disguising this extra weight as your prepare to shed it through embracing a fitness and healthy eating regime.

The Vintage Fashion and Décor Fair is heading west for the first time, bringing with it another feast of vintage fashion and 20th century design and style.

1. If you have wide hips, avoid clingy fabrics, anything tight waisted, brightly patterned dresses and pleated skirts. Steer away too from heavily textured fabrics and knitted outfits. Opt instead for tailored trousers and boxy jackets.

To celebrate 75 years of bringing the latest colours to the high street, No7 has launched its limited edition 7 Decades Collection.