Search Results for 'Co-branding'

The branding of the Wild Atlantic Way is a relatively recent development in Irish tourism, having recently marked 12 years since its launch. Yet the coastal route it follows has been travelled for centuries, linking small towns, villages and seaside communities along Ireland’s western seaboard. Much of the journey takes in roads many of us might never have explored were it not for the initiative introduced by Bord Fáilte.

Digital marketing students at TUS are helping Irish businesses expand their digital footprint and increase their competitiveness through an innovative academia/industry live project.