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Ford tells us that dealers across the country will kick off a special 10 day ‘week’ next Friday, centring on the launch of the new Ford Fiesta.

Renault's latest incarnation of the Mégane Sport Tourer will soon be launched here.

Today the new range of Nissan vehicles will be unveiled at Windsor Galway, and the company is running a fabulous promotion on the new 09 range of Nissan cars.

Last month Renault Ireland launched a scrappage scheme for the Irish market. Motorists can cash in on a €1,500 bounty which is redeemable on the purchase of any new Renault car and/or light commercial vehicle under Renault Ireland’s new scrappage scheme.

The new Accord saloon and Tourer (estate) are aimed squarely at challenging the well-established six premium competitors in the D-segment in the Irish market. These are primarily four premium German competitors (Audi A4, BMW 3-Series, Mercedes-Benz C-Class, and Volkswagen Passat) plus the Lexus IS and Saab 9-3. With this in mind, Honda continues to pitch the new Accord as the alternative premium, writes Padraic Deane.

BMW boasted a strong new line-up at the Paris Motor Show last month, headlined by the world debut of the new BMW 7 Series, and supported by the first appearance of the new BMW 3 Series.

BMW’s biggest selling model range, the 3 Series, has been voted the most reliable car in a survey of Britain’s vehicle leasing companies.

Nissan Ireland will soon launch their all-new Pixo city car. The Pixo follows the popular modern theme of compact urban motoring, and with outstanding green credentials, the all-new Pixo is an accessible city car which offers low emissions and consumption at an extremely accessible price.

BMW had a strong new line-up at the Paris Motor Show last month. It was headlined by the world debut of the new BMW 7 Series, and supported by the first appearance of the new BMW 3 Series at a motor show. The BMW stand also featured the latest developments in the BMW EfficientDynamics automotive strategy.

Seat has won the ''Golden Steering Wheel' for the new Ibiza in the small car category of one of Germany's most prestigious awards. The Ibiza was judged overall winner in the category by a panel made up of technicians and drivers, as well as staff members and the readership of the "Bild am Sonntag" magazine.