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SuperValu has further demonstrated its commitment to Irish food and suppliers by launching the inaugural SuperValu Value Irish Week. Taking place from this week, Value Irish” Week will see all three SuperValu stores in Westmeath showcasing the very best of Irish food and brands with demonstrations and tastings. Suppliers involved in Value Irish Week include Kepak, Brennan’s Bread, CountryStyle Foods, Glanbia, Carbery, Green Farm Foods, Lyons Tea, Boyne Valley, Green Isle, Unilever Ice Cream, and Georgia Pacific.

This year, juvenile clubs and primary schools in Galway benefited from more than €100,000 worth of brand new sports and active play equipment, donated by local SuperValu stores and customers through the Kids in Action programme.