Skoda is reporting its best start to a year with record vehicle sales and revenue performance. Against the backdrop of a declining market, Skoda has increased sales by 5.2 per cent to 5,329 vehicles.
This is a great achievement considering the new car market contracted by 10.7 per cent in the first quarter. Skoda acquired 8.3 per cent share in the first three months, pushing the brand into the top five best-selling car brands in Ireland for the first time. The Octavia, Superb and the new Kodiaq SUV were the key models driving Skoda’s success.
Skoda Ireland brand director John Donegan says the "joke" is over.
"Skoda has confirmed its place in the top five-best-selling car brands and with the continued support of our dealer network, we believe the best is yet to come. This May we will launch our new Scala hatchback, with the Kamiq compact SUV following in autumn.
"Also this autumn, our executive Superb will receive a cosmetic refresh and the option of plug-in hybrid technology will be offered in the Skoda brand for the first time. By the close of 2020 we will have an unrivalled offering of petrol, diesel, hybrid and fully electric products to offer our customers.”