Applications open for Bord Bia marketing fellowship and ambassador programmes

Bord Bia and the UCD Michael Smurfit Graduate Business School have commenced a search for 30 talented professionals who can demonstrate the aptitude, ambition, and drive to become future leaders in Ireland’s thriving food industry.

Successful applicants will work alongside leading Irish and international food, drink, and horticultural brands in overseas markets while honing their strategic business development, marketing, and business sustainability skills.

The Bord Bia marketing fellowship and Origin Green Ambassador programmes are part of an innovative suite of talent development programmes run in conjunction with UCD Michael Smurfit Graduate Business School, which also serve to support the growth of the Irish food, drink, and horticultural industry on a global scale. Successful applicants on both programmes will have their tuition fees fully paid, in addition to receiving a bursary towards living expenses.

Padraig Brennan, director of markets with Bord Bia, said: “The future of the Irish food and drink industry is reliant on continuing to drive growth of Irish food exports around the world while developing a thorough and robust strategy to address the challenge presented by climate change.

“Through these two programmes, we are able to identify and nurture some of the smartest, most energetic and ambitious individuals and equip them with the necessary skills in these key areas. Successful applicants undergo an intensive selection process to ensure that we chose the very best talent available to lead our industry into the future.”

The Bord Bia Marketing Fellowship Programme (MSc International Marketing Practice ) commences in June and is recruiting 20 individuals. The 18-month action learning programme involves carrying out commercial assignments on behalf of Irish food, drink, and horticultural companies in 12 key international markets. Classroom-based taught modules and skills training and development take place in UCD Michael Smurfit Graduate Business School throughout the year.

The Bord Bia Origin Green Ambassador Programme (Msc Business Sustainability ) commences in September 2017 and is recruiting 10 individuals for key placements with the world’s leading organisations. The two-year programme allows participants to gain in-depth knowledge of the emerging issues in business sustainability and the key skills necessary to integrate them so that a genuine, realistic and practical sustainability agenda can be created within the organisation.

For further information visit All applicants will undergo a thorough selection process and candidates demonstrating the most potential to add value to the Irish food and drink industry will be selected.


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