Straighten Up Ireland Week to highlight importance of a strong, flexible, and balanced spine

The Chiropractic Association of Ireland [CAI] has launched the seventh annual Straighten Up Ireland Week, which runs from Monday October 12 to include World Spine Day on Friday October 16.

The theme of this year’s campaign is ‘Healthy Spine, Healthy Brain’ and aims to highlight the importance of a strong, flexible, and balanced spine to keep brains healthy and enhance overall body function.

Chiropractor and CAI president, Dr Tammy Verlaan-Ross, says: “The spine is a vitally important part of our body and influences our overall health and wellbeing. It provides structure, support, movement, and it affects the communication between the brain and body. CAI chiropractors are experts in assessing spinal health and aim to restore the health and function of your spine, thereby improving the communication between your brain, your body, and the environment. This allows you to enjoy an active life and maintain overall wellbeing.”

To further raise awareness of the importance of spinal health, local CAI chiropractors in Westmeath will be offering a spine and nervous system check throughout Straighten Up Ireland Week. The assessment will cost €30 and operate on an appointment only basis. One hundred per cent of proceeds will be donated to charity partner Spinal Injuries Ireland, to contribute towards the provision of support services for individuals with a spinal cord injury. 

The CAI is also encouraging adults and children to commit to a three-minute exercise programme, specifically designed to maintain a healthy spine, improve posture, stabilise core muscle groups, and boost health. The Straighten Up Ireland exercises can be undertaken by people of all ages with a special programme tailored for children. Detailed instruction leaflets can be downloaded at

Visit to make an appointment for a spine and nervous system check at your local CAI chiropractor. For more information on the Chiropractic Association of Ireland and Straighten Up Ireland Week visit For more information on Spinal Injuries Ireland visit


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