Loughrea-based psychometric company leads the way to innovation success

Loughrea company Cut-e has been announced as a finalist in the `Organisational Systems and Processes’ category of The Irish Times InterTradeIreland All-island Innovation Awards.

Leaders in the field of psychometric testing, Cut-e has been nominated for their product, Mentaga Learn. This is an exciting interactive online aid for both students and guidance counsellors which enables them to understand the student’s learning style, learning capabilities, interests, study approach and potential career opportunities.

David Barrett, Managing Director of Cut-e said: “We are delighted to be named as one of the finalists in The Irish Times InterTradeIreland All-island Innovation Awards. Cut-e always tries to lead the way by creating innovative solutions that make life easier for users of our products.”

“Mentaga Learn allows students to assess their learning capabilities, learning styles and learning organisation as well as their time management, interest areas and potential career areas. Using Mentaga Learn students get a clearer idea of what careers may suit them and what subjects they may need to study to pursue this career. The product currently has approximately 25,000 users on the island of Ireland. Many schools in Ireland are now using Mentaga Learn as students prefer completing these fun interactive assessments online rather than the traditional paper and pen alternative.”

“We are looking forward to the awards ceremony on March 2, but even being named as a finalist in this category is a great achievement for the Mentaga Learn team”

Now in its second year, The Irish Times InterTradeIreland All-island Innovation Awards aim to recognise and promote the best service, product or operational innovations throughout the island. The finalists were selected by an independent panel of judges to secure a place at the final and a chance to win the overall ‘Innovation of the Year’ award as well as a unique and high profile communications and advertising package worth €200,000, comprising advertising promotion in the Innovation Magazine and The Irish Times publication.

The overall ‘Innovation of the Year’ winner will also be offered networking and speaking opportunities at various Irish Times and InterTradeIreland events throughout the year and all shortlisted finalists will be acknowledged within the Irish Times Innovation Magazine, while all category winners will be featured heavily across the Irish Times Innovation and Business pages.

InterTradeIreland Strategy and Policy Director, Aidan Gough, said: “Despite the economic situation, there is a really encouraging level of innovative activity amongst businesses that is heartening to see. Nurturing and supporting talent is a key role of development agencies like InterTradeIreland and we were impressed by the diversity of innovation taking place from organizations of all sizes, sectors and locations across the island. The innovations represented by our competition finalists are not only strong ideas – they are market-led and market-focused, answering the needs and demands of the marketplace and backed up by strong business plans.”

Cut-e will be competing against two other finalists in their category. The winners of the competition will be announced at an awards ceremony in Dublin on March 2.

Further information about Mentaga Learn can be found at www.mentaga.com/learn

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