Toyota sponsors Irish cricket

Toyota Ireland has become the new official car sponsor to Cricket Ireland.

The three-year deal will see Toyota providing a fleet of vehicles to Cricket Ireland, including the Avensis and the Auris, to support the operational and business needs of Cricket Ireland, and to also support the strategic development programme for the sport in Ireland.

Commenting on today’s announcement, Ian Corbett, marketing operations manager for Toyota Ireland, said: “We, at Toyota Ireland, are delighted to announce this sponsorship with Cricket Ireland. Cricket Ireland has emerged as a top-class professional sporting organisation. Its strategic plan to 2015 is ambitious and focused and we look forward to supporting their efforts to grow and strengthen the game in Ireland.”

Dennis Cousins, commerical head of Cricket Ireland, said: “ We are excited about this new relationship which brings together two organisations that have great heritage in Ireland, both committed to continuous improvement and excellence with equally matched high ambitions. We look forward to working with Toyota into the future on our journey to becoming a full member Test Nation.”

The Irish cricket team is ranked number 10 in the world in T20 Cricket and recently competed in the T20 World Cup in Sri Lanka in Sept/October 2012. The team is ranked No 11 in 50-over cricket, while the Irish Women’s team is ranked No 10. Ireland is also the top associate cricket nation in the world.

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