Croughan’s SuperValu wins ‘Best Presentation’ award

Des O’Mahony, SuperValu interim marketing director, with Mary Croughan, Jason Mc Donagh, and Michael Morgan, SuperValu sales director

Des O’Mahony, SuperValu interim marketing director, with Mary Croughan, Jason Mc Donagh, and Michael Morgan, SuperValu sales director

Croughan’s SuperValu in Athlone has scooped the prestigious award for ‘Best Presentation’ in Ireland at the annual Checkout Best in Fresh Awards.

This award acknowledges Croughan’s SuperValu in their ongoing commitment to delivering an unrivalled fresh offering at great value prices, while striving to support Irish suppliers.

Some of the biggest names in Irish grocery descended on The Shelbourne Hotel for the awards, the only annual event to acknowledge excellence in fresh produce retailing. Some of Ireland’s most innovative multiples, independent stores, forecourts, delis, and specialist outlets competed for the awards.

More than 200 retailers were present at this year’s event to celebrate outstanding industry achievements in the areas of fruit and veg offerings, fresh meat and fish, food-to-go, and the myriad of other categories that comprise a winning fresh offering.

Presenting the award, editor of Checkout Magazine, Jenny Whelan, said: “A strong, market style layout and attention to detail make Croughan’s store stand out. It hits all the right notes with its lighting concepts and fixtures, creating a welcoming shopping environment. “The stores that we acknowledge at the Checkout Best In Fresh Awards can truly be called the real leaders in Ireland when it comes to fresh product retailing.”

Mary Croughan of Croughan’s SuperValu said: “We are extremely proud to have won this prestigious Checkout award for ‘Best Presentation’. This is a real endorsement of the work we do on a daily basis, to ensure that our customers receive the best range and choice of fresh produce, in the best environment and at the best value.”

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